NBT #8: The Day We Broke Venmo

Plus, why it pays off to be weird.

There are so many automation tools nowadays that allow marketers to run campaigns at scale. The problem is that these automation tools rely on channels that are digital – email, SMS, Google ads, Instagram ads, etc. While these are helpful and necessary for most businesses, everyone is using them. So, if you think you're going to stand out by relying sol…