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NBT #10: Data, Not Just a Great Character on Star Trek
Plus, how Venmo emoji autocomplete was born.
Sep 23, 2024
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Esther Jang
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August 2024
NBT #9: Why Your PR Budget is Going Down the Drain
Plus, how to tell the difference between a great PR agency and a terrible PR agency.
Aug 26, 2024
•
Esther Jang
NBT #8: The Day We Broke Venmo
Plus, why it pays off to be weird.
Aug 19, 2024
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Esther Jang
NBT #7: Top 7 Website Mistakes
Plus, my favorite websites lately.
Aug 2, 2024
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Esther Jang
July 2024
NBT #6: Bullet-Proof Brand Brief
Plus, the stuff you won't find anywhere else.
Jul 22, 2024
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Esther Jang
NBT #5: Brief or Bust
Plus, the worst rebrand experience I ever had.
Jul 15, 2024
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Esther Jang
NBT #4: Stop Signing Annual Contracts
Plus, high-level thoughts on CRM systems.
Jul 9, 2024
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Esther Jang
NBT #3: Don't Hire Specialists
Plus, qualities to look for in your first hires.
Jul 2, 2024
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Esther Jang
June 2024
NBT #2: How Ignoring Emotions Can Cost You Big Time
Plus, the worst investment I ever made.
Jun 24, 2024
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Esther Jang
NBT #1: The Top 5 Marketing Mistakes Startups Make
Plus, why I tell people not to hire me full-time.
Jun 17, 2024
•
Esther Jang
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